American-Made. Family-Owned. Performance-Driven.
Based in Southern California, Heatshield Products is a family-owned company that produces high-quality solutions to issues caused by extreme heat across a number of industries. Using only premium materials, Heatshield Products develops and manufactures superior, American-made products that address the toughest heat issues in the performance and automotive markets. Whether you need a heat management solution for your car, motorcycle, boat, or industrial machinery, we’re here to help you maximize performance and efficiency. From improving fuel mileage and lowering emissions to enhancing horsepower and durability, our team of friendly experts is always ready to guide you to the right solution.
Family Run
In 1985, Mel and Bruce Heye recognized the need for honest, American-made thermal protection products that met the demands of high-performance engines and industrial applications. Drawing on over 60 years of combined experience in the automotive world and on the racetrack, they founded Heatshield Products Inc. with a commitment to quality, integrity, and innovation.
Today, Bruce continues to lead the company, and we’re proud to say that a fourth-generation family members is now involved in day-to-day operations carrying forward our legacy of passion, craftsmanship, and customer dedication. Our products are proudly American-made and extreme field tested to ensure the highest standards in the industry.
Products and Services
We’ve expanded from off-the-shelf thermal barriers into custom-designed heat shields, insulation systems, and acoustic damping solutions across multiple markets. Our product lineup now serves everything from street performance and racing to industrial manufacturing, marine applications, welding, and even home DIY use.
Friendly and Honest Service
At Heatshield Products, we believe great products deserve equally great support. Our knowledgeable and honest team works closely with each customer to deliver the best solution for their specific heat and sound management needs. Transparency is one of our core values—meaning we’ll always give you straight answers about product performance, specs, and expectations.
Community Involvement
At Heatshield Products, we believe real performance means more than just what happens under the hood, it’s also about making a lasting impact in the communities we serve. As a fourth-generation, family-owned company rooted in Southern California, we proudly support nonprofit organizations that reflect our values of empowerment, mobility, and resilience.
We’re honored to partner with Acorns to Oak Trees, a Tribal nonprofit providing culturally sensitive disability services and therapy to Native American children and families from more than 20 tribes across Southern California. We also support Warrior Foundation Freedom Station, a San Diego-based organization that helps post‑9/11 veterans transition from military to civilian life through recovery housing, therapy, and career-readiness support. Additionally, we are proud supporters of the Willie B Foundation, which refurbishes donated vehicles and gifts them to individuals and families in need—offering the life-changing freedom that comes with reliable transportation.
As part of our continued commitment to the local car community, Heatshield Products proudly sponsors and supports a variety of events that celebrate and preserve Southern California’s vibrant car culture. These include Escondido Cruisin’ Grand, Escondido Cars and Coffee, the F-100 Western Nationals, Mustangs by the Bay, and Fabulous Fords Forever. Whether it’s classic trucks, iconic muscle cars, or grassroots gatherings, we’re proud to help keep the spirit of performance alive.
Whether its advancing heat shielding or supporting human resilience, we’re dedicated to driving meaningful change on the road, in the garage, and in our neighborhoods.
For questions about our products and services please contact us at sa***@****************ts.com.
